I'm curious who out there has looked at WELL pricing.... and how are you doing making the case for the value proposition on your projects? I think this calculator is fairly new:
https://projects.wellcertified.com/node/add/pricing
Also, IWBI has stated that early adopters are getting special pricing until June 30, 2016... I'm curious what comes after that.
If you have winning making the case for WELL on projects, why?
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Brian Salazar
President, LEED AP, WELL APEntegra Development & Investment, LLC
56 thumbs up
June 1, 2016 - 5:31 pm
Tristan - I have a con call on Friday with someone from IWBI. I will ask the question about the price adjustment June 30.
As for the justification, the way forward with WELL (in my humble opinion) is two-fold:
1) See where there are already overlaps with LEED project requirements, non-LEED project requirements (OPR). Anything outside of these two categories gets lumped into "WELL Project Costs" - one-time things that need to be done to meet the needs of the WELL standard.
2) Then the ongoing activities, building operations, wellness studies, occupant engagement, PR, etc. all get pushed into a separate bucket that's NOT project related. These costs fall under building maintenance and/or HR-overhead. If the Certification fees are largely (80/20) allocated to this bucket, then the expense is considered a cost of doing business and not a project cost. This seems to be easier for project teams to get behind because it's not affecting their performance during the project itself. If the client company has a Wellness program already in place then this conversation becomes a lot easier.
Assembling the team seems to also be much more important for WELL than it is for LEED. The behavioral adjustments that are needed directly tie to "culture" which is something that CEOs and HR Managers deem as their responsibility to mold and maintain. If WELL doesn't fit with the culture, the project, cost aside, is dead in the water.
It's not a clear path, and it's not inexpensive. But I'm beginning to believe it has staying power.
Tristan Roberts
RepresentativeVermont House of Representatives
LEEDuser Expert
11477 thumbs up
June 1, 2016 - 10:46 pm
Brian, interesting points. I was talking to a consultant today who was having trouble getting behind WELL. Her reasoning was that with LEED, a certain fee goes to GBCI for certification, but there is plenty of work for a consultant, e.g. commissioning.
With WELL, so much of the fee goes to WELL, which essentially does its own commissioning in the form of auditing, that the consultant has little business interest in the program.
Any thoughts on that?
Brian Salazar
President, LEED AP, WELL APEntegra Development & Investment, LLC
56 thumbs up
June 1, 2016 - 11:21 pm
I agree with her if her business is solely commissioning. But from what I understand, aside from performance verification of certain aspects, there is a lot of work that needs to be done "behind the scenes" as well as in front of the client to make the WELL program work effectively. ---EDIT--- Also, I think as more WELL APs materialize, the IWBI will allow more and more third party verification to happen in the private sector. ---
I'm coming to the understanding that WELL is simply not the same as LEED. It's much more on a human scale.
At a recent panel discussion, hosted by the BSA/AIA and USGBC MA Chapter, one of the most striking comments to me was regarding ongoing occupant interest and interaction with WELL. Occupants in one building were continually poling each other and the sustainability/facility staff on how *they* (collectively) were doing. Issues like air quality, food choice, counting steps, avoiding the elevator, walking to lunch instead of driving, etc. had become integrated into daily culture because WELL brought these issues out into the open. That same occupant population never asked about the fact that the same space is also LEED Certified, nor what that means.
LEED is cool for building nerds, but to the general population it lacks a human touch. I think it's important to do both. Again, the challenge will be rolling the costs into business management overhead as opposed to one-time project budgets.
Dave Hubka
Practice Leader - SustainabilityEUA
LEEDuser Expert
530 thumbs up
June 2, 2016 - 8:06 am
Hi Brian,
You make some good points.
LEED* is focused on the planet, while WELL is focused on the people.
(*LEED includes an IEQ credit category so it does address the human aspect)
The GBCI is currently in the RFQ process to identify outside entities who can perform the Performance Verification and WELL Assessor roles of WELL certification.
Rolling the costs into business management overhead, rather than one-time project budgets, will be crucial since WELL certifications lapse after 3 years.
Brian Salazar
President, LEED AP, WELL APEntegra Development & Investment, LLC
56 thumbs up
June 28, 2016 - 6:34 pm
To add to this, another offline conversation with someone within the WELL ranks here in Boston stated that as adoption increases, the pricing structure will likely change to reflect that.