We are planning on sending out an emailed link to an online electronic transportation survey on a Monday to survey our building's entire tenant population about their commute for the prior week (M-F). We were thinking that we could leave the link open for survey responses for a few days. Is there any guidance or has anyone had any feedback regarding how long an online survey was open for responses? Would it be acceptable to leave the survey open for more than just one day to collect responses (i.e. for a week, or at least for a few days) in order to take into account those employees that may be away from their desk on the day the link is sent out? Also, is it acceptable to survey on a Monday for the prior M-F work week? We just think we may get better responses from tenants from an emailed survey on a Monday vs. sending it out on a Friday. Does anyone have any feedback about doing it this way?
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Jason Franken
Sustainability ProfessionalLEEDuser Expert
608 thumbs up
March 26, 2015 - 4:43 pm
Jessica, that approach sounds perfect and mirrors what I'm sure a lot of consultants in the field are doing at their own buildings. As far as how long to leave the survey open, I think you definitely need more than one day; we usually see a drop off (or total stop) in responses after around 5 business days. So, if the survey goes out on Monday, I'd suggest checking your results after Wednesday and then again on the following Monday to get the final tallies.
Karen Cochran
Real Estate Sustainability ProfessionalMarch 26, 2015 - 4:53 pm
I agree. We send it out early on Monday, then a reminder late Tuesday or early Wed. We have also had an onsite sign up with laptops on that Wed or Thursday. Make clear how little time it will take to fill out. And we offer and incentive by entering each responders name into a drawing for an iPad mini. Seems to help –we have seen very good response rates.
Jessica Hawley
Sustainability Consultant62 thumbs up
March 26, 2015 - 5:09 pm
Perfect, thanks for the feedback!