It’s easy to get caught up in the details—earning one more LEED point or getting that documentation you need for recycled content.
But it’s a lot easier to achieve all the project goals if the owner and the whole project team are in agreement about why you’re putting in all this work in the first place. Stuff like:
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slowing down climate change
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dealing with global water shortages
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avoiding depletion of nonrenewable resources
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preventing public health problems associated with manufacturing
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righting social wrongs
Here we set the scene, providing context that can help get—and keep—everyone on the same page about project goals.
